billboard poster printing

Billboard Dimensions

In this guide, we will explore the billboard dimensions and sizes in the UK, including 4 sheet, 6 sheet, 16 sheet, 32 sheet, 48 sheet, and 96 sheet. We will delve into their dimensions.

Billboard Dimensions In Inches

The billboard dimensions in the UK are measured in inches, this provides marketers with a clear understanding of the advertising area. Here are the most common billboards in inches:

4 Sheet: 40 inches x 60 inches

6 Sheet: 47.24 inches x 70.87 inches

16 Sheet: 80 inches x 120 inches

32 Sheet: 160 inches x 120 inches

48 Sheet: 240 inches x 120 inches

96 Sheet: 480 inches x 120 inches

These measurements allow advertisers to plan their designs and ensure optimal visibility and impact for their campaigns.

Dimensions Of The Most Common Billboards In The UK

48 Sheet Billboard

The 48 sheet billboard is one of the most popular choices for outdoor advertising in the UK. 48 sheet billboards are strategically placed along roadsides, Main arterial roads and heavily populated areas, ensuring maximum exposure to both motorists and pedestrians. They offer a large canvas for creative designs and impactful messaging. The of 48 sheet billboard dimensions are approximately 6096mm x 3048 mm .

The Dimensions Of A 96 Sheet Billboard

The dimensions of 96 sheet billboard are 12192mm x 3048mm. This is the largest standard billboard size available in the UK. 96 sheet billboards are typically placed in high-visibility locations such as major arterial roads, Towns, Cities, and iconic landmarks. They provide marketers with an enormous canvas to promote their brand and captivate their target audience.

Understanding the dimensions of billboards in the UK is crucial for designers to create visually appealing and impactful designs. By following the recommended dimensions and setting up the canvas correctly in design software like Photoshop and Illustrator, designers can ensure that their artwork is accurately sized for printing

Setting Up Billboard Dimensions in Photoshop

1. Open Photoshop and create a new document.

2. Enter the dimensions of the desired billboard size (e.g., 1200mm x 1800mm for a 4 sheet billboard).

3. Set the resolution to 300 pixels per inch (PPI) for high-quality printing.

4. Choose the appropriate colour mode (CMYK for print).

5. Click “Create” to generate the canvas with the specified dimensions.


Setting Up Billboard Dimensions in Illustrator

1. Launch Illustrator and create a new document.

2. Enter the dimensions of the desired billboard size (e.g., 1200mm x 1800mm for a 4 sheet billboard).

3. Set the units to millimetres (mm) for accuracy.

4. Choose the appropriate colour mode (CMYK for print).

5. Click “Create” to generate the artboard with the specified dimensions.

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Digital Billboard Dimensions In Inches And Pixels

In the modern age, digital billboards are gaining popularity due to their dynamic and interactive nature. Lets explore the various digital billboard sizes in inches and discuss the importance of pixels

Digital billboards come in a range of sizes, including the ones mentioned above. These sizes are often measured in pixels, with the most common resolutions being 1920 x 1080 pixels or 3840 x 2160 pixels. Understanding the pixel dimensions is crucial for ensuring high-quality visuals and legible text on DOOH screens.

Don't take our word for it,
Here's what our clients say about us


Jenny Pearce
Diverse Abilities


After working with Matt for a few years now, I can honestly say it has been an absolute pleasure. His billboards are in fantastic spots and at very competitive rates, plus his customer service and professionalism is spot on. He always makes sure we receive the best service and the whole process, from booking to delivery, is perfect. I really couldn’t ask for anything more.

Hayley O’Shea
Talbot Heath School


I have worked with Matt for a few years now. His customer service is excellent often going beyond the call of duty. He has some fantastic prime spots at very competitive rates. His poster printing service is very reasonable & makes the whole process of booking & managing outdoor media seamless.

Matthew Lawrence
Urban Guild


We’ve been working with Showcase for a couple of years principally to promote our Christmas parties. As a local business with 4 restaurant and hotel venues in the town it’s great to support another local business and still achieve the reach and exposure that outdoor advertising offers. Matt’s a total pleasure to deal with and I would recommend asking him about your next marketing campaign.

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