Advert design and portrayal of message are major parts when it comes to the success of your ad campaign, but only if you reach your audience with billboards in the right locations. Therefore, before designing a campaign, you should first clearly identify your target audience and...

In this post Amplify will show you how to advertise your business on a billboard. Outdoor advertising has been around for over a century and in the UK, billboard advertising is still an efficient and cost effective way to reach millions of potential. But if you...

Billboard advertising continues to be a major part of a modern day advertising campaign. They're effectively used to connect buyers with sellers 24 hours a day, 7 days a week. Consumers are creatures of habit, they normally commute on the same route everyday. This adds a...

A couple of decades ago, the average person saw a couple of hundred adverts a day. Now, it’s more like a couple of thousand. On the TV, on our mobile phones, laptops, radios, supermarkets – adverts are everywhere! But they don't have as much impact...

You've found that perfect billboard location for your business so now you need to establish what information should be on a billboard. In order for consumers to engage with your message and most importantly, remembered, you need to follow these simple rules. Outdoor advertising has always...

In this post we look at the main billboard advertising benefits and why businesses should add them to their marketing plan. Billboards are an unavoidable part of the urban landscape and can be a powerful outdoor advertising tool for your brand.   Some companies may question if...

With the advances in technology and the more opportunities there are for a business to advertise, Why choose billboard advertising?. In this modern era traditional outdoor advertising still remains an essential part of a companies marketing plan. Why choose billboard advertising in this modern era? Let’s take...

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