14 Aug Advertising on a billboard can increase sales for your business
Advertising on a billboard is the perfect way to engage with the right customer at the right time, Businesses in all sectors advertise on billboards to increase sales.
Outdoor advertising plays a natural role within the urban landscape and is a massive part of consumers’ daily lives. Its presence in the real world means it cannot be blocked like online advertising can.
Reasons why my business should advertise on billboards
Your message in the right place at the right time.
People in the UK are spending more and more time out of their homes. Spending on average spending 70% of their waking life. Billboard advertising is the only media format that consumers cannot escape. When you advertise on billboards your message cannot be switched off, turned over or clicked away.
Delivering your message 24/7.
Billboard ads will give your business a constant exposure to potential customers. Your message will be displayed 24 hours a day, 7 days a week.
The great thing about advertising on a billboard is the ability to target a specific geographical area which will in turn engage with your desired audience.
With your brand and business getting exposure 24/7, The same person will see the same advert multiple times throughout the day. This will give them a stronger memory recall of your message.
Due to the sheer size, Having your business advertising on a billboard will make it memorable and first choice over your competitors.
Alter purchasing decisions.
Outdoor advertising is one of the last windows of influence. You can alter consumers purchasing decisions whilst in a buying frame of mind. Signposting them away from your competitors.
How much does it cost to advertise on billboards cost?
The general perception is that billboard advertising costs a lot of money. This couldn’t be further from the truth as advertising on a billboard is one of the most cost effective ways to reach a massive audience. The cost to advertise on billboards is less then one pence per thousand people that see your message.
Booking advertising on a billboard
Booking a billboard is a really easy process. Here are the simple steps:-
- Choose the billboard advertising locations based on your target audience. Check availability & costs.
- Design the artwork so that your message relates to your target demographic.
- We will print the posters and our in house posting team will fix them to the billboard(s).
- We will send you photos when your advert in situ.